Michelle Jeong, PhD

Postdoctoral Fellow
University of North Carolina at Chapel Hill
Primary Mentor: Noel T. Brewer, PhD

Research Interest

My broad research interest lies in health communication, particularly in the context of tobacco control. Much of my experience lies in examining the effect of interpersonal communication and social influence on health-promoting outcomes, and conducting formative and evaluative research for mass media-driven health interventions.

My current work deals with examining the communication processes through which people engage with cigarette constituent-related information, and investigating the effects of cigarette constituent disclosures on smokers’ intentions to quit, as well as the social interactions that surround these disclosures.


Tobacco Control

Health Communication