Seth Noar Archives - UNC Lineberger

A collection of video still frames from the anti-vaping ad campaign "The Real Cost."

Seth Noar, PhD, and Sarah Kowitt, PhD, MPH, investigate the factors that make vaping prevention ads effective for adolescents and young adults.

UNC Lineberger members were among the more than 70 UNC-Chapel Hill faculty and senior administrators along for the ride on a trip to connect with North Carolinians across the state.

UNC TCORS was launched at UNC Lineberger in 2013 and provides scientific studies that inform FDA’s regulatory authority for tobacco products.

Seth Noar, PhD, was named an ICA Fellow at the 2023 International Communication Association Conference. The honor recognizes distinguished scholarly achievement and contributions to the broad field of communication.

A teen girl holds an e-cigarette to her mouth.

Seth Noar, PhD, Sarah Kowitt, PhD, MPH, and colleagues report in a study that there is widespread uncertainty and misperceptions about the sources of nicotine in e-cigarettes among youth.

Seth Noar, PhD, and colleagues report in JAMA Network Open that the Food and Drug Administration's Real Cost ads lowered the extent to which teens were open to vaping.

Anti-vaping ad campaign showing teens using vapes with disfiguring scarring on their faces. Ad text reads "Vaping can put dangerous chemicals, like diacetyl, into your lungs."

Seth Noar, PhD, Marcella Boynton, PhD, and colleagues report that effective anti-vaping advertisements geared to teens have the greatest impact when they emphasize adverse consequences and harms.

Tag: Seth Noar

Decoding anti-vaping campaigns

UNC Lineberger faculty catch a ride on Tar Heel Bus Tour

NIH and FDA award $18.6M to UNC Tobacco Center of Regulatory Science

Daily Tar Heel: UNC awarded $18 million grant from Food and Drug Administration for tobacco research

Noar named International Communication Association Fellow

Study finds youth have misperceptions about synthetic nicotine in e-cigarettes

UNC researchers find FDA Real Cost ads reduce teen openness to vaping

MedPage Today: Faulty Prior Authorization Denials; Smoking & Cancer; Effective Anti-Vaping Messages

Study reveals most effective anti-vaping messages for teens

Study Finds: Study reveals most effective anti-vaping messages for teens